MOBILE MARKETING

What is Mobile Marketing?  Mobile marketing is promotional activity designed for delivery to cell phones, smart phones and other hand held devices, usually as a component of a multi-channel campaign.Some mobile marketing is similar to advertising delivered over other electronic channels such as text, graphic and voice messages. SMS messaging is currently the most common delivery channel for mobile marketing. Search engine marketing is the second- most common channel, followed by display-based campaigns . Why Mobile Marketing is Important? It is considered that six out of every seven people in the world has a mobile phone that roughly adds 6 billion people in the world who carry mobile phones. There are more people active on  Facebook through mobile  devices than desktops. so mobile phones are extremely relevant when it comes to Digital platforms and Digital Marketing . The mobile device is the one device that the customer always carries and this is why the mobile device i...